Projects tagged "Online"

#BringBackOurGirls--Another Clicktivism or Activism?
Practitioner:
Michelle Obama, activists, Celebrities, Regular People
Date:
Apr 30 2014
Michelle Obama tweeted her own portrait holding a sign reading #BringBackOurGirls and soon countless celebrities echoed this meme online. Throughout a week, this trending hashtag had been turned into a social-media supernova. The #BringBackOurGirls campaign spurred by online sharing brought the outrage against Chibok schoolgirls kidnapping to the global stage.
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LGBT Activists Hijack McDonalds’ Hashtag and Create a Parody #CheersToSochi Website to Raise Awareness about Russia’s anti-LGBT Laws
Practitioner:
Scott Wooledge
Date:
Feb 6 2014
On January 21, 2014, McDonald’s asked its customers to tweet supportive messages to the Olympians who would compete in the Sochi Games, along with the hashtag #CheersToSochi. However, within a couple of days, LGBT activists essentially hijacked the hasthtag from McDonalds.
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