Projects tagged "Advertising & Consumerism"

Respect The Living Too
Practitioner:
McCann Tirana
Date:
Jun 1 2014
An advertising agency creates a one-time action for traffic safety, then uses documentation to generate awards and free promotion for their company. Did traffic fatalities actually drop after this was done once? Their Press Release doesn't make mention. From McCann's Press Release:
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7
When Luxury Stores Decorate Their Riot Barricades With Protest Art
Practitioner:
Various Artists
Date:
Jun 22 2020
Three months ago, when New York government officials ordered nonessential businesses closed to slow the spread of coronavirus, high-end retailers sheathed their stores in plywood barriers, as though readying for civil unrest.
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5
EASY TO ASSEMBLE - Spain's Podemos Leftist Party Printed its Program as an Ikea Catalog so Voters Will Actually Read It
Practitioner:
Podemos
Date:
Jun 9 2016
Whether or not they follow politics, it’s fair to assume most people don’t actually read electoral programs. Podemos, Spain’s growing leftwing party, which got nearly 21% of the votes in last year’s elections, doesn’t think that’s good, so it adopted an unusual marketing approach to tackle that problem: it printed the program as an Ikea catalogue (pdf, link in Spanish).
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6
Dismaland
Practitioner:
Banksy
Date:
Aug 20 2015
“He describes it as a “family theme park unsuitable for small children” – and with the Grim Reaper whooping it up on the dodgems and Cinderella horribly mangled in a pumpkin carriage crash, it is easy to see why. Banksy’s new show, Dismaland, which opened on Thursday on the Weston-super-Mare seafront, is sometimes hilarious, sometimes eye-opening and occasionally breathtakingly shocking.
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6
Wait Watchers
Practitioner:
Haley Morris-Cafiero
Date:
Feb 11 2013
From the photographer's website:
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5
The Last Billboard
Practitioner:
Jon Rubin
Date:
Jan 1 2013
The Last Billboard is a 36-foot art installation located in Pittsburgh, Pennsylvania. Created in 2013, it features a steel frame and removable wooden letters that must be arranged by hand. Each month a different artist, activist or individual is invited by creator and curator, Jon Rubin, to come and utilize the billboard space. The participants share messages over this medium in the form of thoughtful questions, esoteric musings, or other visual means.
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1
iPod's Dirty Secrete
Practitioner:
The Neistat Brothers
Date:
Apr 24 2003
The Neistat Brothers first attracted public attention in 2003 with their blatantly critical work, iPod’s Dirty Secret. After being refused a replacement battery for an 18-month old iPod, [they] took to the streets of Manhattan on their bikes to sabotage iPod’s omnipresent advertising.
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4
NYC Street Art Map
Practitioner:
Huffington Post
Date:
Jan 26 2014
Huffington Post put together a digital, interactive map of some of the so-called best and brightest street art collections. Street art is important because it allows artists, usually from the community where the street art is taking place, to interact with the community and bring color/brightness to the environment.
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1
Museum of Capitalism
Practitioner:
Andrea Steves and Timothy Furstnau
Date:
Jun 17 2017
Imagine a world without capitalism.
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4
Activist busted after defacing anti-Islam ad in Times Sq. station
Practitioner:
Mona Eltahawy
Date:
Sep 26 2012
An Egyptian-born activist was arrested yesterday for spray-painting subway billboards that call enemies of Israel “savages” — amid a wave of vandalism unleashed on the inflammatory ads, which have divided the city. Mona Eltahawy, a self-described “liberal Muslim,” strolled up to one of the signs at the crowded 1/2/3 train mezzanine at the Times Square station and sprayed pink paint on the ads.
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1
Putting a Stop to Supermodel Minnie Mouse
Practitioner:
Health at Every Size, Dances With Fat, Ragen Chastain
Date:
Sep 18 2012
When Disney and Barneys partnered together to create a runway-ready Minnie Mouse, outrage ensued from size and body acceptance activists claiming that the new Minnie Mouse was too skinny. Ragen Chastain, a leader in the Health at Every Size movement, and founder of popular blog "Dances With Fat," jumped on the controversy, and started a change.org petition that garnered over 145,000 signatures.
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1
Watermelon Sunday - 100% Plant Based Cookout
Practitioner:
Watermelon Sunday
Date:
Jun 11 2019
Starting in 2019 out of the East Harlem neighborhood in New York, Watermelon has served as recurring series of cookout-themed events that are 100% vegan, while also centering BIPOC businesses. People from all over the city come to the reoccurring events to enjoy different vegan recipes and learn about different aspects of the vegan lifestyle and activism. Brands and organizations are welcome to participate upon coordination with the organizers.
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2
Occupy Barbie Dream-House
Practitioner:
Linksjugend [solid] Berlin Kreuzkölln
Date:
May 16 2013
We at "Left Youth ['solid] Kreuzkölln" have been around long enough of this policy and its lousy consequences for us. But how to solve the problem now? The problem is clearly the capitalist society for us. Even at school you will be prepared for competition and profit motive. We say: Stop it! The manifesto: Barbie Dream House in Berlin? Not with us!
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5
Decomposable Barbie
Practitioner:
Barbie Liberation Organization
Date:
Aug 1 2023
Barbie Hoax Targets Mattel and Fools Some News Outlets The false campaign by environmental activists claimed that the toy giant was launching a new line of decomposable Barbies and would stop using plastic by 2030.
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3
FTSE - A British Anti-Capitalist Rapper
Practitioner:
FTSE
Date:
Aug 26 2015
"FTSE" is Birmingham-born producer and rapper Sam Manville. As an anti-captialist, he though it would be funny to take the name of the British stock market index (Financial Times and Stock Exchange), but he also jokes the acronym stands for "Fuck The System, Ennit.”
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9
Angered by Unsafe City, Gurgaon Women Call for a ‘Girlcott’
Practitioner:
Gurgaon Girlcott
Date:
Apr 4 2012
India Ink [Blog] The New York Times Global Edition April 4, 2012 By Neha Thirani The women of Gurgaon, angered by the recent incidents of violent crimes against women in the outsourcing boom town, are calling for a “Girlcott.”
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5
A Call That Makes Change Approachable
Practitioner:
The Story of Stuff Project
Date:
Jul 11 2012
The Story of Stuff Project launches a new video. What is instructional, educational, and inspirational is a call for all the people in America to exercise their citizenship rather than their right to consume. Here is what Annie Leonard (co-founder and spokes person for the project) has to say about this new film:
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1
For Once, Don't Do It
Practitioner:
Nike
Date:
May 29 2020
Text by Seth Cohen - On Friday night, as U.S. television screens burned with images of peaceful protests turning violent, Nike released a new socially conscious ad calling on Americans to do something quite different than the brand’s usual call to “Just Do It.” Instead, one of the nation’s leading athletic apparel companies called on individuals to not turn their back on the painful issue of racism in the United States.
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1
Adidas by Stella McCartney’s SS21 collection calls on us to protect our oceans
Practitioner:
Stella McCartney w/ Adidas, Monika Mogi, Netti Hurley
Date:
Apr 1 2021
When we think about the protectors of our oceans, our mind is instantly drawn to the image of the lifeguard. Pamela Anderson and David Hasselhoff in bright red swimsuits, their enviable bodies on show, as they run along the coastline. As a result our concept of the role has an elitism about it.
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Whirl-Mart Ritual Resistance
Practitioner:
various activists
Date:
Apr 1 2001
"Whirl-Mart Ritual Resistance is a participatory experiment. It is art and action. It came into being in 2001 as a response to Adbusters magazine’s call for foolish action on the first of April. What began as a single happening in Troy, NY has over the course of a year evolved into a ritual activity that is performed across the U.S., and known around the world.
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4
Poor Little Fish
Practitioner:
Yan Lu
Date:
Apr 4 2012
Is it possible that through affective design we can change our consumer behavior? Yan Lu and his "Little Fish Project" offer a design inspired solution to excess use of water. "As consumption is incalculable, saving is often neglected through daily consumption.
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1
Brandalism: Street Artists' 600 Ad Takeovers in Paris Protest the COP21 Climate Conference
Practitioner:
The Brandalism Project
Date:
Dec 1 2015
In a massive act of ‘brand vandalism’ just two days before the launch of the UN COP21 Climate Conference, 600 anti-advertisement posters have been installed in outdoor media spaces throughout the streets of Paris. The posters display artwork from over 80 artists from 19 different countries, including big names such as Banksy-collaborator Paul Insect, Alex One, Know Hope, Escif, Cleon Peterson, Hyuro, Jimmy Cauty, Ron English and many others.
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LUSH Launches Massive Campaign to End Shark Slaughter on World Oceans Day
Practitioner:
LUSH Fresh Handmade Cosmetics
Date:
Jun 6 2019
Vegan-friendly cosmetics brand LUSH is launching the “Shark Attack” campaign to save sharks from slaughter on World Oceans Day (June 8). Starting today, LUSH will re-launch its popular vegan Shark Fin Soap online (available in-store starting June 8) and donate 100 percent of the $5.95 sales price to The Rob Stewart Sharkwater Foundation, an organization created to continue the work of late ocean conservationist and filmmaker Rob Stewart.
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1
Brandalism
Practitioner:
Brandalism
Date:
Nov 27 2015
Brandalism, an organization out of the UK that aims to reclaim public spaces from advertisers, used Black Friday to protest "partner" brands to the COP21 Climate Conference. Anonymous artists contributed subvertisements that criticized these brand for their hypocrisy in saying they are advocates for the environment when more often than not they are the worst contributors to the problem.
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3
This artist takes the spirit of protest from the streets to the gallery
Practitioner:
Mundano
Date:
Jul 24 2018
"Brazilian artist Mundano is used to spending his time on the road and in the streets, making art as an act of protest. Known for leaving his colorful works of graffiti on walls around the world, Mundano is especially dedicated to issues of environmental and social justice and spotlighting the overlooked work of Brazil’s trash collectors through his Pimp My Carroça campaign.
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